The process of globalisation has influenced the field of sports in the 20th-21st century. International matches of various sports like Cricket, Football, etc. are telecast in every corner of the world. Fans watch these matches for entertainment,r and aspiring players to learn more. The citizens of the non-participating countries also watch these matches. Retired players get a chance on television channels as commentators. Matches garner a large audience, hence the commercial companies look at it as an opportunity to advertise and sell their products. All these factors have led to change in the structure of sports economy.
